Warc has downgraded its forecast for global advertising spend for the year due to ‘reticence’ to commit budgets in key ...

Delegating decisions is key for effective leadership, Zappi chief executive Aaron Kechley tells Liam-Kay-McClean.

Greenspoon (pictured) will replace Wayne Levings, chief client officer at Kantar, who also additionally led the Americas ...

New Zealand-headquartered brand tracking platform Tracksuit has secured £18m in a Series B funding round led by consumer ...

India is set to begin its population census after a delay of six years, with caste data to be collected for the first time ...

Shopper insights company First Purchase Research has joined NIQ’s partner network and is working with former Unilever ...

The company said the funding – equivalent to 596m Swedish Krona – would support Cint’s strategic transformation plan and ...

Data and analytics firm Kantar and technology services business Kyndryl have built on their partnership to modernise Kantar’s ...

Founded in 1989, Field Locker was taken under the ownership of current managing director Rob Hogan in 2016. The company has ...

Will Galgey, global managing director, solutions and platforms at Kantar, said: “The world is moving so quickly that brands are looking for faster, more agile research they can act on – without ...

Ahead of Cannes Lions 2025, Alex Holmes reflects on the sometimes complicated relationship between insight and creativity, ...

The tool, called Quality Interception Point (QuIP), will use AI algorithms and an understanding of respondent personas to ...