Will Galgey, global managing director, solutions and platforms at Kantar, said: “The world is moving so quickly that brands are looking for faster, more agile research they can act on – without ...

Ahead of Cannes Lions 2025, Alex Holmes reflects on the sometimes complicated relationship between insight and creativity, ...

The tool, called Quality Interception Point (QuIP), will use AI algorithms and an understanding of respondent personas to ...

Global market research company Ipsos has released its Total Access research approach in India in a bid to make its consumer ...

Will Galgey, global managing director, solutions and platforms at Kantar, said: “The world is moving so quickly that brands ...

Strategic insight and storytelling agency The Good Side has appointed Kathryn Blanshard as its first managing director.