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How Coca-Cola interns started Sprite + Tea, a new TikTok-friendly variety
The 2025 Ad Age Tech Power List showcases 20 leaders in the ever-changing advertising, media and entertainment landscape.
Generative AI is outpacing copyright law—here’s what brands can do
Without clear copyright standards and responsible use, Gen AI threatens the foundations of creative ownership.
Introducing Ad Age’s Tech Power List 2025
Ad Age Tech Power List showcases 20 leaders in the ever-changing advertising, media and entertainment landscape.
Inside JB Smoove’s new comedy-focused creative agency
Ad Age asked talent experts what people should expect when agencies undergo layoffs, including what the legal process looks ...
Arby’s CMO on its new steak nuggets and leaning into the protein trend
Ad Age asked talent experts what people should expect when agencies undergo layoffs, including what the legal process looks ...
Amazon Ads launches ‘Make Media Magic’ campaign to inspire marketers
Ad Age Tech Power List showcases 20 leaders in the ever-changing advertising, media and entertainment landscape.
How CMOs can lead with agility in a downturn
Ad Age asked talent experts what people should expect when agencies undergo layoffs, including what the legal process looks like and what roles might be most vulnerable.
Oatly spoofs pharma ads, suggesting many people suffer from ‘DOMP’
Do you have a ‘dormant oatmilk preference’? Check today by taking a blind taste of coffee with Oatly instead of cow’s milk.
How Scott Hagedorn is driving Publicis Groupe’s $326 million AI investment
Global Chief Solutions Architect Scott Hagedorn leads AI investment at Publicis Groupe.
What the new China tariff flip-flop means for brands
Experts weigh in on the brand impacts of the latest tariff moves, including how performance marketing might be affected.
Creators move to the center of upfront and NewFront pitches
Ad Age asked talent experts what people should expect when agencies undergo layoffs, including what the legal process looks ...
This organization wants to win over Gen Z with the peanut industry’s version of ‘Got Milk?’
Ad Age asked talent experts what people should expect when agencies undergo layoffs, including what the legal process looks ...