Gunnar Wiedenfels told an investors conference "there’s a lot more openness to discuss the options" ahead for additional ...

HBO Max became simply Max in 2023. Now Warner Bros. Discovery is going back to basics and reclaiming a brand long associated ...

Warner Bros. Discovery sees unexpected success with A Minecraft Movie and Sinners, boosting profits. Read here for an ...

A new effort from Warner Bros. Discovery will offer advertisers the chance to use popular figures like Batman and Harry ...

Warner’s decision to drop HBO from HBO Max in 2023 followed its move to merge its HBO dramas and Warner Bros’ content across ...

Warner Bros. Discovery’s decision to revive the HBO Max brand marks a strategic recalibration toward premium storytelling and ...

After two years as Max, HBO Max is once again becoming HBO Max. It joins a long line of brand reversals that demonstrate the ...

Warner Bros. Discovery came to their senses and will switch Max's name back to "HBO Max" starting this summer.

Looking to draw on the heritage of its portfolio, Warner Bros. Discovery is rolling out an initiative called WBD Storyverse, ...

The Warner Bros. studio struggled in the quarter, but the company's streaming unit grew by 5.3 million subscribers.

The company missed first-quarter revenue estimates and posted a larger-than-expected loss due to a sluggish box office ...

During Wednesday's upfront presentation, Warner Bros. Discovery announced Max will be rebranded as HBO Max starting this ...