The Sonic brand now generates over $1 billion in revenue per year from licensing alone. Sonic the Hedgehog is taking a ...

Today, publisher SEGA announced a brand-new ad and fan campaign to coincide with another year of rattitude hedgehog greatness ...

Update [Thu 22nd May 2025, 3:55am]: Following some teaser posts on social media earlier this week, Sega has now officially unveiled its Sonic Racing Around the World brand campaign - an entire year ...

Sega partners with Red Bull and rally driver Brandon Semenuk to unveil the 'Sonic Racing Around the World' campaign.

SEGA and Red Bull have come together for a brand-new fan celebration film for Sonic The Hedgehog called Racing Around the World ...

Alongside Sonic's new campaign launch this week, it seems his upcoming racing game Sonic Racing: CrossWorlds has now been ...

Vice President of SEGA/ATLUS Brand Marketing. “Our partnership with Red Bull delivers a thrilling stunt racing film that brings key elements from the Sonic universe to life for fans worldwide. We hope ...

SEGA and Sonic Team have announced Racing Around The World, a brand campaign that dedicates this year to the blue blur's trademark characteristics of speed ...

Sonic Team partners with Red Bull to launch brand campaign with thrilling ... To kick off the campaign, SEGA has teamed up with Red Bull and their globally renowned high-speed stunt driver Brandon ...

SEGA and the Sonic Team are unleashing a new Sonic brand campaign ... The campaign’s kickoff starts with a partnership with Red Bull’s speed stunt driver Brandon Semenuk, who is a three-time American ...