TikTok Shop sellers are buying more ads to get attention, as the e-commerce platform shifts from free views to a pay-for-play ...

TikTok introduced a slew of new advertiser tools at the company’s annual advertiser summit on June 3rd. The new products ...

A modest chocolate bar from Dubai became a worldwide success on TikTok, a fast-paced, trend-driven platform that started international dialogues and even changed the supply chains for pistachios.

For decades, the American dream was often painted with the broad strokes of a college degree, a stable job, and a steady ...

In the age of viral content, misinformation spreads faster than facts, and this week, TikTok influencer Haley Baylee became ...

In today’s fast-paced digital landscape, capturing audience attention is more challenging than ever. With video being the most effective medium for engaging viewers, according to recent statistics, ...

Every weekday, like clockwork, Grayson Finks sits down at her desk in Charleston, South Carolina, and enters the digital ...

UC San Diego experts break down the science behind six of social media’s most popular coping strategies and self-care trends.