Sam Altman’s World project has launched in the U.S. It scans users’ irises in exchange for crypto, raising fresh concerns about privacy, biometric data and AI-linked identity systems.

Sam Altman’s project that aims to scan the irises of every single person on Earth in exchange for cryptocurrency has made its debut in the U.S., even as concerns around biometric data collection and processing remain.

At a buzzy event in San Francisco, World announced a series of Apple-like stores, a partnership with dating giant Match Group, and a new mini gadget to scan your eyeballs.