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A little more than two years after lopping “HBO” off of the streamer’s name to create the breezily-named Max streamer, Warner ...
WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...
Sarandos remarked, 'They had so many years trying to start with so many different brands that this move makes sense'.
According to Warner Bros. Discovery reps, there are no plans to change how and when Discovery shows appear on the streamer.
More from Variety HBO Max Lives! Max to Change Its Name Back After Two Years 'Tucker & Dale vs. Evil' Director Calls David Zaslav the 'Slayer of All Cinema' for Putting the 'Final Nail in the Coffin' ...
The name Max has, not a moment too soon, gotten the axe. A little more than two years after lopping “HBO” off of the streamer’s name to create the breezily-named Max streamer, Warner Bros.
HBO host John Oliver is just as confounded as everyone else about Warner Bros. Discovery's decision to revert the name of Max ...
Warner Bros. Discovery came to their senses and will switch Max's name back to "HBO Max" starting this summer.
Warner Bros. Discovery CEO David Zaslav believes "this is the strongest HBO has ever been," with a cultural grip reminiscent ...